Artist Development Program

Let our 30+ years of music industry experience help develop your talent and artistic vision to the highest level.

From the Desk of John Henny,


Hello, this is John Henny. I want to talk to an exceptional group - young, developing artists and the parents of these gifted children.

Your child has talents that are just beginning to emerge. Perhaps they are even starting to create original songs and content. The question is - where to go from here?

It can be a very confusing path as there are no clear steps as to where to go next and there are many potential pitfalls along the way.

As a voice teacher, I have seen students succeed wildly in the music industry, and I have seen students invest significant amounts of time and money only to become frustrated.

Young artists (and their parents) are often convinced into spending tens of thousands of dollars in the recording studio with no idea of what they are doing. This is a recipe for disaster.

There is no shortage of those in the music industry who will happily spend large amounts of your money to keep their calendars filled. The problem is you can get rushed into large, expensive projects the artist is not ready for, leaving you with results that are less than satisfactory.

Not understanding the process of artist development leaves you open to spending considerable amounts of money with little to no result. I have seen people invest many tens of thousands of dollars, ending up with just a couple of mediocre songs they don't like, in a style that does not reflect them.

I've had so many parents come to me asking what to do that I decided to create a custom program that gives power back to the artist.

The Artist Development Program at the John Henny Music Academy focuses on giving young artists the knowledge and skills necessary to move forward with their goals and dreams.

My experienced coaches will help you find your authentic musical self and then guide you into writing original songs that reflect this musical style.

We will then, together with the student, produce and create original tracks and record your songs in our recording studio.

At the end of our program, you will not only have your original music to be able to play for others, but you will know how to create and oversee your music in the future.

You will learn production and recording on the state-of-the-art programs like Pro Tools and Logic Pro, the industry standards.

You will be a part of the entire process, from building the tracks to the final mixes. These songs will reflect your authentic musical self.

And because we own our in-house recording studio and equipment, we can produce these tracks for a fraction of what you would typically pay.

This environment gives you the freedom to experiment and grow as an artist, without burning through piles of money in the process.

However, due to the focused, time-intensive nature of this training, I can only offer slots to a very few artists at a time.

I have been thrilled with the results of our program. Over 90% of our students have opted to go through the course multiple times, and every one has created amazing original music in their unique artistic style.

I want to make sure this program is a success for everyone who goes through it, which is why we are selective about who gets in.

If this program sounds like it might be a good fit for you or your child, here's what I would like you to do.

Please fill in your name and email address in the box below. My Front Desk will get in touch with you to schedule an appointment to meet with me and my Artist Development team.

There is no cost or obligation for this meeting, but it is necessary to make sure the program is right for you.

I look forward to meeting you and possibly working with your gifted child to create fantastic music.

Develop Your Artistic Potential

    • Write and Record Your Own Original Songs
    • Learn Music Production
    • Private Recording Sessions In Our Studio
    • Discover and Develop Your Artist Image
    • Share Your Original Songs With the World
    • Curriculum Customized to Your Goals
    • Build Your Confidence
    • Available Slots Extremely Limited

    Fill In the Form Below to Apply

    Our Front Desk will contact you shortly to discuss the Artist Development Program.

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    Artist Development Program Terms:

    $1350.00 (Two payments of $675.00, 1st of month autopay)

    (6) 90-minute Sessions*

    **Sessions must be scheduled consecutively within an eight week time frame.     Our Standard (24) Hour Studio Cancellation Policies Apply To All Sessions.  In the event of a late cancellation, Artist Development students can elect to pay a late cancel fee of $75.00 and re-schedule that session OR the forfeit that session.

    The JHMA Artist Development Program is an “Assistance” Program designed to help Artists explore and develop brand identity and original material. At the end of the (6) sessions, all  materials developed during the program will be sent via email. JHMA does not guarantee long-term storage of student files on studio computers for finished or un-finished projects. Our Coaches and Director have no copywright or ownership terms on my material developed in the program.